InFocus

Information Architecture

InFocus

The worldwide leader in digital projection technology and solutions, InFocus, decided to expand their product and offering lineup into the market of thin displays. They already had an established web site but they needed to expand the IA and design of that site to incorporate the new products but still making it easy to find the existing products.

InFocus worked with ZAAZ to get this done. ZAAZ put together a staff of trained professionals to architect, design, develop, and implement the new extention of their site. I was brought into the project to define the new architecture of the site that would include the new line of thin displays. I researched the existing site, did a content audit and started developing wireframes based on the existing site maps. From there a designer at ZAAZ developed the graphical interface and a developer put it all together. The result is a well integrated product line into their existing site.

screenshot | http://www.infocus.com