Web Analytics Association
Information Architecture

The Web Analytics Association (WAA) unites and fosters the interests of industry practitioners, vendors, consultants, and educators who use, sell, install, implement, consult, teach or train in the filed of web analytics.
WAA looked to ZAAZ for to launch the first phase of their website. They needed to architect, design, develop and launch a web site prior to the up and coming eTail Conference. ZAAZ jumped right in and I started analizing the competative landscape of sites. I identified various features and must haves. From there I began creating the site's architecture by developing a sitemap and wireframes that integrated with the content that we being created. Other individuals as ZAAZ created the visual design and layout of the pages. The result was greeted with praise and outstanding success at eTail.
screenshot | http://www.webanalyticsassociation.org